Why should public pools use mascots during school holidays?
Discover why public pools should use mascots during school holidays.
School holidays bring a significant influx of children to public pools, looking for activities to fill their free time. A mascot allows this period to be fully leveraged.
Meeting the increased demand for entertainment
Children with free time all day are looking for activities that add rhythm to their visits to the pool.
Creating a special holiday programme around the mascot
Regular appearances during the holidays give a fun structure to days spent at the pool.
Building family loyalty throughout the holiday period
Knowing the mascot will be present encourages families to return several times during the same holiday period.
Differentiating the municipal offer from other leisure activities
A mascot sets the public pool apart among the many options available to families during the holidays.
Strengthening the positive image of the public service
A free activity, or one included in the entry price, enhances the municipal offer in residents' eyes.
With a well-scheduled mascot, public pools turn school holidays into a particularly busy and well-liked period.